We have learned what works and designed a streamlined approach that is effective, efficient and provides the insight needed to grow a brand.
To obtain reliable and actionable results, we design shorter surveys that keep respondents engaged and less frustrated. Longer surveys can lead to low response rates and misleading results. Respondents tend to “tune out” during longer surveys, especially in the sections with the more insightful questions. Also, our surveys mainly focus on the key questions needed to guide the development of a brand and provide direction for growth.
We offer real time data. You have access to key performance indicators data immediately, charts updated as survey is completed. Results available on website and your smartphone.